People Business

So we ARE in the people business.

I recently got back from a skiing trip. My family and I went to a resort called Branäs, which has in recent years been voted BEST FOR FAMILIES 2007, 08, 09, 10. One of the reasons I believe Branäs is so good has to do with their approach to "People Business." Everywhere we went the staff was generally interested in how we were doing, progressing and if we were having fun. We even got stuck on a part of the mountain that would have been difficult to get down. Ski Patrol came and said "No Problem...we can fix your problem." They could have easily shrugged us off and said that the snow mobile is available only for emergencies only. But no! This resort has figured out that it is all about the People Business!

As golf professionals, we are head first in the "People Business." People come to us all the time with problems. If we are truly service-minded, we should be able to adapt to their problem, fix it with ease and send them on their way as happy as can be.

After these experiences at Branäs, I am motivated to help others. I want to adapt my teaching to each individual problem and really take "instruction / people service" to another level. Disney World has a motto "Make Someone's Day," which really takes service to the highest possible level. When you are looking to solve someone's problem, make someone happy or even take some pressure off your co-worker's shoulders, you are making their day and entering into the PEOPLE BUSINESS.

Take a look at yourself. Does the customer/people have to fit your style or can YOU adapt to any situation?

- Steven